How to Make Effective Patient Engagement

The patient experience represents a critical component of your ability to attract and retain patients. When patients form positive relationships and begin to trust your providers, they become more engaged in their care and develop a stronger sense of loyalty to your organization.

Best practices for effective patient engagement in the healthcare industry

1. Equal focus on all patients: Being active with high-risk patients is just the basic part of patient engagement. Implementing an automated patient engagement platform allows healthcare companies to be involved in daily dialogue with all patients, not just those deemed to be at high-risk.

2. Connectivity: In today’s world we all are connected with the Internet today. Nearly 84% of consumers trust online reviews just as much as a personal recommendation. Take advantage of these opportunities to collect valuable feedback and use that feedback to encourage further patient engagement within your healthcare facility.

3. Website: Make sure all your information is correct, phone numbers, including location and any relevant instructions like parking, phone tree directions, important financial or healthcare policies.

Healthcare Patient engagement isn’t only a tool to measure your market and customer satisfaction, but an opportunity to connect in real. Patient engagement also has another star benefit — happy, engaged parents are more likely to suggest improvements to the practice that benefit them and share their positive experiences with family and friends, growing both your base and the wonderful reputation that your patients give you.